CRM and Email Marketing
Contents
- Email marketing and its current state;
- Structuring emails, from the subject line to the footer;
- Leading Email Marketing Platforms,
- Essential Email Marketing Metrics and A/B Testing;
- Development of customer loyalty strategies.
Duration: 3 Hours
Trainer: Carlos Galveias
Date: 2 July
Timetable: 19h00 - 22h00
Location: Rua do Provedor Frei Jorge de São Paulo 1, 2500-245 Caldas da Rainha
Training organisation: West Hotel and Tourism School